Happy Rhino is a clothing line created by two guys with a vision:
What if a clothing line existed that focused on philanthropy just as much as fashion?
What if that clothing line produced a universal style not limited to a specific race, gender, or genre?
Founders JQ Sirls and Brandon White make it their mission to promote freedom of creativity and self-expression through integrating cultures and styles, thus breaking style stereotypes and creating a fashion paradigm shift that encompasses positive reform and awareness in and throughout our communities. Happy Rhino allows you to be you. Your character should not rest on your sleeve. Whatever you put on your body is meant to compliment your characteristics. It could be rebellion, high-class, punk, hip-hop, rock, etc. Furthermore, Happy Rhino is colorblind and its target audience is ambiguous. However, Happy Rhino promotes humbled confidence, originality, and independence. Happy Rhino is what you make it.
Happy Rhino provides individuals freedom to express individuality without being labeled. With a business frame of mind fueled by a zealous passion and a distinctive product, Happy Rhino is positioned for success and bound for greatness.
"It's more than a clothing line. It's a movement, a rebellion, and a lifestyle. We just make it look good."














